Entrepreneurial Boom After Coronavirus
Dru Riess: He Sees an Entrepreneurial Boom After Coronavirus Passes.
His Time Had Come
Stumbling upon a long-shot business opportunity, Dru Riess knew it was the moment to make something of himself. He pulled out all the stops and took all the risks to build a multi-million-dollar success story in the flexible packaging industry. Now, during this time of crisis in our nation, his printing presses are constantly running to meet the demand for food and medical packaging. Riess offers his insight on the impact coronavirus is having on business and life in general.
Up for the Challenge
HOW ARE YOU, YOUR FAMILY, FRIENDS, COLLEAGUES, ETC., DOING?
Mentally, the days are long and lack stimulation for a guy who is used to moving at fighter jet speeds daily. My normal is everyone else’s sprint, but with working from home, you start to get bored. You lack stimulation and wonder if your efforts are truly having an impact. My family is becoming stir crazy but spending more time than ever together. We do fear our son (4) loves home school so much that he will never want to go back to normal! However, our daughter (7) can’t wait to get back to seeing her friends.
My colleagues are loyal and hard-working. Those who can work from home are doing so, but those required in production are showing up every day and grinding. Safety is number one, and they are taking extreme precautions for hygiene and practicing social distancing. It’s stressful, and spouses do not like the fact that our company is deemed an essential business, but they are staying positive and pushing through it.
HOW HAS THE CORONAVIRUS AFFECTED YOUR LIFE, YOUR BUSINESS, ETC., AND HOW ARE YOU COPING?
We are blowing up! We print food-grade packaging as well as medical packaging. Thus, the need for supply and the demand we are seeing from current customers as well as new customers is crazy! We are the busiest that we have ever been. The struggle is managing a company during this time from a distance. It’s a game of dominos. You have to take it one obstacle at a time and overcome each situation and each challenge as they come. Relying on my people and giving trust is the only way we will come out of this successfully.
DO YOU HAVE ANY ADVICE FOR OUR BUSINESS LEADERS AND GOVERNMENT?
These are uncharted waters. We, as a nation and as business leaders, have never seen anything like this. Thus, we are doing the best we can. The people running our government are human. We are human. We are all learning, and we are doing the best we can to protect ourselves, others, and our loved ones. As much as everyone loves to point fingers, this is not a pointing finger matter. You can’t snap your fingers either and expect to be prepared for something like this. The fact we were not prepared as a nation or our processes and procedures were poorly thought-out to deal with a catastrophe such as this falls on everyone.
Presidents and their administrations from four years ago, eight years ago, 30 years ago, are all equally as responsible for the lack of planning. Our President today, no matter who it is, should be applauded for simply holding it together and getting us through this time. No matter who the President is or who is running the country (Democrats or Republicans), there have always been casualties. The difference here is that the war is on U.S. soil, and it has been a very long time since the casualties were in your city! This is what amplifies judgment, opinions, etc. However, when it’s out of sight, out of mind, and soldiers die overseas, it doesn’t seem like as many people have their opinion on the kind of job leaders of our country are doing. Do your part to help the government and listen to whoever is in charge regardless of your political views. Who gives a (bleep) what you think is fair?! This is life, and if you want this to end, listen, and obey who is in charge.
DO YOU HAVE ANY THOUGHTS, IDEAS, RECOMMENDATIONS, WISDOM, ETC., TO SHARE WITH OUR READERS?
At this point, it’s too soon to tell if the way I am navigating these choppy waters is the correct way to manage it or not. I would suggest you simply do “the next right thing.” Keep your integrity and your heart wide open! Do more for others and try to keep the well-being of others as your compass to make the next right decision as a leader. I hope I am doing good enough. I am hopeful I have people’s respect, and they know my appreciation for all their efforts.
HOW DO YOU THINK THIS EXPERIENCE WILL IMPACT OUR LIVES AS WE MOVE FORWARD?
Financially it will absolutely have a ripple effect. Stocks, investments, small businesses, the world as we know it will be different. I believe people will social distance more, practice better hygiene in general, and possibly spend more time at home! On the upside, there will be a rebound, there will be an opportunity for people to capitalize on after the dust settles, but you need to come out of the gates hungry! Do not hesitate to go after a dream you have once this all blows over. This more than anything proves nothing is forever. Do not take for granted the time we have on this earth and how fragile our lives are and how vulnerable we are as humans.
Don’t Let Opportunity Slip By
Riess gives us a positive outlook for the future, to take the things we’ve learned through this pandemic and appreciate life and loved ones more. Post-COVID-19 will likely bring new opportunities knocking, which could be your chance to fulfill your dream. Read more about the inspiring story of Dru Reiss on Throomers.com.